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The average home receives approximately 75 pounds of mail a year. Much of this is junk, unless you happen to be extremely popular. By reducing junk mail, you can save yourself and your business a lot of time while helping to preserve Oregon’s natural resources. Most junk mail uses virgin paper and toxic ink and is often of poor recycling value.

Where does junk mail come from? Every time you enter a contest, make a donation or a purchase, order a product by mail, subscribe to a magazine, or send in a warranty card, your name and address may be placed on a mailing list. The mailing list is rented, sold, and traded, and your name becomes a commodity. One way to prevent this is to write "No Mailing Lists" next to your name whenever you subscribe to anything or fill out any promotional forms.

To get your name off of national lists, the Mail Preference Service collects a list of people who do not want to receive junk mail. Yes, this is getting on yet another list in order to be kept off other mailing lists, but it has been proven to drastically cut down on junk mail. This free service, good for five years, is available by sending all variations of your name and address to:

Mail Preference Service
Direct Marketing Association
P.O. Box 9008
Farmingdale, NY 11735

To remove your name from additional lists or to find out how to target particular types of mail, visit www.obviously.com/recycle

If junk mail follows you to the office, you can get rid of it by removing your business from marketing lists published by Dun & Bradstreet. The "delisting" can be requested by phone or e-mail by calling the Dun & Bradstreet Customer Service Center at 800-333-0505.

 

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